Manchester City teams up with TRX for fitness programmes
English Premier League title contender Manchester City Football Club (MCFC) is hoping a new tie-up with fitness equipment supplier TRX can give it the edge in its quest to secure a second championship crown in three seasons.
The deal sees the club continue to use TRX equipment in club fitness regimes, which will now be bolstered with the introduction of tailored TRX training programmes.
Designed to sustain health, on-pitch performance and elite fitness levels, the TRX programmes will be adopted by City’s first team and academy players.
Stars such as Pablo Zabaleta, James Milner, Fernandinho and Alvaro Negredo will workout using a range of TRX equipment, combined with personalised TRX training programmes, as part of their daily routine to improve endurance, strength, agility, flexibility and balance.
“Strength and conditioning forms an important part of our training programmes for all our squads,” said Dr Sam Erith, head of sports science at MCFC.
“Players will work daily on individualised programmes with the goals of making key athletic movements more efficient and the body more resilient to the risk of injury.”
As part of the partnership, TRX will collaborate with MCFC on as series of strength and conditioning publication pieces, while players will feature in a TRX promotional video alongside digital and social marketing campaigns.
There will also be a dedicated TRX Training Zone within the gym of the club’s new football academy, set to open later this year.
“TRX is proud to partner with Manchester City and we are excited to support their training needs with our 'triple threat' of product, education and programming,” added Randy Hetrick, CEO and creator of the TRX Suspension Trainer.
“We're excited to watch them compete at such a high level in the most prestigious football league in the world."
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